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The Sri Sugandhi Story

From Hard Work to the Heartfelt Success: Sundar Bhat's Inspiring Journey

1997

The Beginning

This is the story of how Sundar Bhat, an ordinary daily wage laborer from his hometown of Sagara in the Malenadu region of Karnataka, India, became a successful entrepreneur.

New Beginnings in the Golden Years

At the age of 59, which is typically retirement age, he bid farewell to daily wage labor due to ill health.

A Friend’s Support, A Founder’s Vision

Taking a personal loan of ₹3,500 from a friend as initial capital, he decided to start a new business and face new challenges.

Roots of Success: Small Home, Big Dreams

In 1997, he started manufacturing incense sticks using natural resources under the name "Sri Sugandhi," working together with his family in their small home.

From Research to Reality: Pursuit of Purity and Commitment to Nature

Through constant effort and hard work, he researched and developed fragrant dhoops (incense). He decided to manufacture agarbathis (incense sticks) using only natural raw materials.

Wheels of Progress

Later, he began carrying the incense sticks manufactured by his family members on a bicycle to start selling them.

Beyond Business: Creating a Future for Many

As the quality of Sri Sugandhi incense sticks became popular, the small home-based industry started back then has today become the livelihood for hundreds of people.

An Icon of Success: The Sri Sugandhi Story

This is the story of how an ordinary daily wage laborer created a brand. This is the story of how an ordinary daily wage laborer became a successful entrepreneur. That small decision made back then has today become a brand loved by millions of people.

From Malenadu to the World

Today, his children are carrying forward this legacy. The business that started in a small town in Malenadu is now being exported across the world. By marking Sagara’s name on the global map, they are fulfilling the founder's dream and making him proud.

Sri Sugandhi
About Image


Harsha Incense, Established in Sagar, Karnataka in the year of 1997 has a small scale industry in the name of S.S.D.Home Industries. It was established with an intial seed money of Rs. 3500/- . Sri M. Sundar Bhat is the founder director of the organization. The organization is aimed at manufacturing natural ingredient based incense Sticks and dhoop driven by the motivation to deliver the best quality products to the customer.

 
With his qualified sons Mr.S.Ravindra Bhat and Mr. Chandramohan S. joining him, infused with strong energy the organization was renamed as Harsha Incense and soon became a household name since then, the organization renowned for its premium blends and natural fragrances, mainly concentrated on natural ingredient based incense sticks and dhoop, has captured the market and hearts of many.

 
The production line of the company has been upgraded by adopting state of the art technology with automated packaging and production setups in addition to old traditional blendings. Our Stringent quality control procedures ensure the delivery of best quality products to the customer.

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Sri Sugandhi manufacturing unit
Sri Sugandhi manufacturing unit
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